Tungwah Wenzel International School (TWIS) is a new establish school in Dongguan, which committed to offering a comprehensive K-12 international education and delivering a concept-driven, inquiry-based curriculum aligned with the IB philosophy and pedagogy for students aged 3-18. Therefore, they needed to have channels and materials to promote their school.

Since TWIS have no standard visual element, we suggest them to create a key visual(KV) guideline for their promotional materials including posters, H5 mobile page, etc. Besides, we contact with different media in Dongguan, help TWIS to increase their exposure.

TWIS case image-04

We designed minimalist promotional posters and coupons to highlight sales promotions information and appeal. The color matching is novel and the overall feeling is high-end, which matches the original brand positioning of the company. The client is very satisfied.